Search Engine Optimization and Submission Tools
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Search Engine promotion articles
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Weekly news about the latest search engine changes, how to get high search engines rankings and tips and tricks for good web design and ethical search engine optimization.
Track your SEO results with Axandra's IBP11 Search Engine Ranking Checker
| Reciprocal Links through a Link Exchange helps your Search Engine Ranking. Factors to consider:
•Which websites link to you
• The number of websites linking to you
• The Google rank of the website linking to you
• The anchor text used in the link linking to you
• The number of outbound links on the website that is linking to you
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|Can't find what you want? Try Googling it!|
Your Search Engine ranking is affected by how many sites link to yours!
Search Engine Optimization and Google
Official Google information: what to expect from Google in the coming months
21 May 2013 at 9:36am
Spammers beware! This summer, Google is going after black-hat and link spammers. Google's Matt Cutts announced 9 things that Google will do within the next months. How do these changes affect the position of your web pages in Google's search results and what can you do to protect your rankings?
Why linking to other websites can help your Google rankings
14 May 2013 at 9:36am
Many people are not aware that links to other websites can have a positive influence on the rankings of their web pages on Google. Understanding this ranking factor will help you to improve the position of your pages on Google's search result pages.
Google: the top 5 SEO mistakes that webmasters make
7 May 2013 at 9:36am
In an online video, Google's Matt Cutts revealed the most common SEO mistakes that webmasters make. Avoid these mistakes if you want to get high rankings on Google.
Web page optimization tip: don't fall for fake Google results
30 Apr 2013 at 9:36am
Do you sometimes get search results that are unexpected and hard to explain? The reason for that might be that Google displays fake search results to fool spammers. This has a major influence on how you should optimize your web pages.
A new search engine challenges Google
23 Apr 2013 at 9:36am
A new search engine tries to challenge Google. It doesn't rely on backlinks and it actually delivers good results. Could this be a real alternative to Google? How can you make sure that your website will be found in this search engine?
Co-occurrence, co-citation and their effect on your rankings
16 Apr 2013 at 9:36am
Co-citation and co-occurrence are important factors that influence the position of your web pages in Google search results. The environment in which the links to your website can be found have a big impact on the value of the links.
Google web spam team member: how to optimize your web pages
9 Apr 2013 at 9:36am
Andre Weyher, a former member of Google's web spam team, has given an interview in which he reveals several things that can be useful if you want to improve your search engine optimization campaign.
The five phases of ranking recovery: how to get your rankings back
2 Apr 2013 at 9:36am
Has your website been penalized by Google? No need to panic. Take control of your website success and get your rankings back by following the tips in this week's article.
CaRP - RSS to HTML Converter
Web Copywriting University - “So You Want a Website That Sells?“ How to make people pull out their credit cards and buy what you're selling.
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| DLGuard - file download protection
Secure your digital products quickly and easily. DLGuard provides you with a secure sales link that helps to prevent people skipping your credit card processing system. DLGuard will then make sure a valid payment was made, and then pass your customer on to their secure download area and send them a custom download email containing their link.
Stop download link sharing and thankyou/download page sharing with expiring download links. A large amount of download theft is by people who share their download link after they buy your product.With DLGuard, your customers get a unique download link that expires after the amount of time you set.
Do you provide a paid or free membership area? DLGuard is the perfect tool to easily manage your memberships. With automatic signups and removals, and protected download links within your membership area, creating a recurring sales website has never been so easy!
With the ability to limit the number of download attempts allowed, you can squash link sharing. So even if your download link or download page is posted in a public forum, the link will be automatically disabled after the download attempt limit that you set. Download access can be reinstated quickly and easily if needed.
With DLGuard's built in shopping cart system you can offer your customers the choice of which products they would like to buy, allow them to add them to their shopping cart and then make one single payment for all their products. This is perfect for people who sell ebooks, software, downloadable music, and more!
DLGuard is fully integrated with the popular payment processors: Paypal, Clickbank, 2Checkout, Stormpay, PayDotCom and Ebay digital delivery.
DLGuard will automatically add your customers to your mailing list after a sale is made. No more manual submissions, no more annoying your customers by asking them to jump through hoops. Just easy, instant, and invisible autoresponder signup.
Author: Sam Stephens
Supported Systems: PHP compatible web servers
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Marketing on the Internet
You've probably heard it all before: SubmitWolf Pro, Web Promotion Spiders, search engine software, free internet promotion,domain names, increasing traffic, getting your Meta Tags right, top search engine position etc. The truth is that Online marketing requires a website to act as your shop-front and copious amounts of promotion to Search Engines, Directories and other people's websites!
An alternative promotion method is through FFA or Free-For-All pages which accept free links, automated submissions and multi submit urls. SubmitWolf is one of the tools we have been using for the last eight years that automates this free website promotion and Search Engine optimization by submiting your webpage to thousands of FFA engines as well as hundreds of Search Engines and Directories. You can download SubmitWolf for free, try it out for as long as you like and then place an order online if you are as impressed with it as we were.
So, one of the secrets behind a successful website is to increase website traffic using promotion software. Web Promotion software is the selection of tools that the professional submission services use when they charge you hundreds of dollars a month for the privilege! However, submitting alone is never enough. You are competing with millions of other webmasters who are probably pushing the same or similar products. Product differentiation is your number one priority, before you even think about site submission.
When you read about 'keywords' your mind probably races to the infamous Meta Tags that adorn a web page's HEAD section. OK, you mustn't neglect those, but try to think of your keywords as the collection of words or phrases that describe your site and the product or service you are selling. These words must exist in abundance in the main text ('body') of your web pages. They must be found in the ALT tag of images, the TITLE tag of hyperlinks and if possible the hyperlinks themselves. Read Google's Webmasters Guidelines for one of the best-written guides to a Search Engine-friendly design style. Don't get hung up on Meta Tags as more and more Search Engines just ignore them! Great help for achieving optimal results and Search Engine visibility can be given by specialists products such as iBusiness Promoter or IBP 11.
Achieving top 10 Search Engine position is easily managed with IBP 11, the most powerful and customizable Site submission software.
When someone queries a search engine for a keyword related to your site's products or services, does your page appear in the top 10 matches, or does your competition?
If you're listed but not within the first two or three pages of results, you lose, no matter how many engines you submitted your site to. There are two obstacles to solving this problem. First you have to know the many techniques that will move you into a top 10 position. Then, once you learn how to achieve a top 10 search position, you have to monitor your progress - a crucial step, and it normally takes hours to do right.
Some people reported that they would spend close to 30 hours a week checking and improving their search positions. With iBusiness Promoter or IBP 11 you no longer need to invest countless hours to gain a competitive advantage!
IBP 11 is the first product to combine all the following features designed to launch your Web site to the top of the search engine results:
Millions of people each day turn to the major search engines to find products, services and information. Therefore, you should prepare your server for a considerable increase in traffic after achieving just a few top 10 search positions with iBusiness Promoter 11. No other search engine marketing product is more favorably reviewed by the press or its customers.
For expert marketing advice on how to build up a successful online business, no one is better qualified than the marketing gurus of the Internet Marketing Centre. If your chosen Domain name is already taken, why not try our range of pre-registered names? And don't forget to exchange links with us by clicking here.
Build Traffic And Ranking With Reciprocal Linking
How Does Google Rank Web Pages?By Gerrick W
This article discusses how Google rank pages in order of relevance and importance. It is not a secret or sure formula that guarantees good ranking. However, understanding how one of the most popular search engines rank pages will help you to strategize your web pages to rank well. Ranking well on Google need not be a shot in the dark exercise. All you need is to understand Google's scoring system and work on your web pages accordingly.
When someone performs a search query, Google needs to do 2 things before it presents the results according to ranking. Firstly, it finds the pages that contain the search query term and ranks them in order of relevance. Secondly, it determines the importance of each page. The final ranking results are combinations of relevance and importance. Remember the 2 keywords relevance and importance, which form the heart of Google's scoring system.
How does Google define relevance and rank pages for a particular search query? Well, if someone do a search query on 'internet marketing, Google will look up its index for pages containing the words 'internet and 'marketing'. Web pages' relevance will be ranked accordingly to the following criteria...
1.Pages that contain the 2 words 'internet' and marketing will rank higher than those that only contain either one of two words.
2.Pages that contain the 2 words 'internet and marketing' right next to one another and discuss internet marketing will be deemed more relevant than pages that discuss marketing in general and only mentioning internet marketing in passing.
3.Page titles that contain 'Internet Marketing' will give Google a hint that they are more relevant than others.
4.Also a page that contains the term internet marketing several times is likely to be more relevant than a page that contains the term once. (However, do not overstaff your web page with your targeted keywords or else you may be penalized for keyword spamming.)
Google uses your page titles, and content to determine the relevance of your web pages for your targeted key phrases.
After having retrieved pages from its index that contain the search query, Google will now determine the importance of the web pages through its Pagerank algorithm. Pagerank basically evaluates 2 things: The quantity of links to web page from other web pages, and quality of the web pages from which the links originated.
These two factors, quantity and quality determine the importance of a web page. With Pagerank, emphasis is placed on quality over quantity. Four or five quality links from websites like adobe.com or cnn.com would be valued more highly than twice as many links from less reputable websites. And of course, a web page with a lot of quality links will boost its importance significantly.
As a rule of thumb, Google uses relevance and importance to rank pages. It will find pages that are relevant and reputable. If two pages contain the same amount of information that matches a search query, it will give a higher ranking to the page that has more quality links. Still Google has given higher ranking to a page with fewer links or lower Pagerank because of its onpage factors - page title and content. For example a page that focused on 'internet marketing' is more useful than a page in a reputable site like cnn.com that only mentions 'internet marketing' in brief.
Once Google has consolidated a list of web pages with their scores, it will select those with the highest scores as the best matches for a given search query.
Gerrick W mailto:firstname.lastname@example.org Information and Software Tools You Need to Effectively Promote Your Online Business. Visit: http://www.1stinternetmarketingsolution.com
Article Source: http://EzineArticles.com/?expert=Gerrick_W
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